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Finding inspiration in wedding invitations and other insights from our Art Director Janae Erickson

We are launching a new blog series featuring some of our team members who work diligently to bring clients’ dreams to life every single day. First up is our Art Director Janae Erickson. Janae graduated from the University of Central Florida with a Bachelor of Fine Arts and a focus on Animation. (We piqued your curiosity, […]

We Are Story Crafters!

It’s a ubiquitous buzzword — storytelling — used on almost every website for every creative agency in existence. We at Frances Roy Agency firmly believe that we are privileged to craft the stories of our incredible clients. But these stories have already been created. They are at the heart of the companies and brands we […]

R.W.L (Read, Watch, Listen)

Here at Frances Roy, we seek motivation and inspiration through books, movies, podcasts, music, magazines, blogs, and so forth. Creativity presents itself in many forms and we harness that creativity through these exposures. By sharing our team RWL’s with you, we hope to extend this inspiration and offer it as a platform for contagious creativity. […]

Calling All Thinkers, Dreamers and Doers

You may have read that we recently launched a new initiative — Emerging Creatives. We’re on a bold mission to help 18-24 year old creatives thrive in our community. We want to see your skills and capabilities honed to their fullest potential, and ultimately, we want you to recognize how your assets benefit the local area. […]

R.W.L. (Read, Watch, Listen)

Here at Frances Roy, we seek motivation and inspiration through books, movies, podcasts, music, magazines, blogs, and so forth. Creativity presents itself in many forms and we harness that creativity through these exposures. By sharing our team RWL’s with you, we hope to extend this inspiration and offer it as a platform for contagious creativity. […]

Public Relations is Boss

Now more than ever, it’s essential that brands constantly communicate with customers and other stakeholders. Brands are updating their followers on a minute-to-minute basis through the advent and adoption of social media. PR pros are always working in the background of product launches and events to ensure their client gets share of voice in the […]

Mindfulness Matters

We’ve recently been inspired by an event one of our wonderful clients hosted – Adventures in Mindfulness at Oglebay Resort. Cory Muscara, a mindfulness expert, headlined the retreat, which aimed to “make happiness easier for more people by blending eastern wisdom with western science in a way that is comprehensible, usable and penetrating.” We love […]

If You Market, Will They Come?

It’s a dilemma faced by small and large businesses alike: which marketing strategies should we implement to best reach our customers? We are using marketing as a blanket term for any tactic that will get your products or services in front of your target audiences, including (but not limited to): public relations, advertising, digital marketing, […]

What the Font?

Have you ever ~mindlessly~ scrolled through your social feeds and stumbled across something so shocking, so unbelievable, that it’s memorable in the worst way? We’re not referring to the political post your uncle twice removed decided to share (and didn’t Snopes first). We’re talking fonts — fonts used by real brands showcasing real products and services. But what […]

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