ABOUT US

Our Origin

Founder Shantelle Dedicke named her marketing agency the way you name any baby – after the people you love, the people who inspire you. In Shantelle’s case, it is her paternal grandparents on the Warner side. Frances and Roy Warner live a simple, full, authentic life in Kentucky. From the vantage point of both Shantelle, the little girl, and Shantelle, the entrepreneur, they hold the secrets to success. Frances (Memaw) is a strong, hard-working woman who takes a no-fail approach to everything in life. She believes in always doing what is right, and in never taking the easy way out. A child of the depression who grew up on a tobacco farm, Frances is frugal and seriously intuitive. Like Shantelle, she has been well served over the years by listening to her gut.

Like all Warners, Frances’ husband Roy (Papaw) is a storyteller. Whether he’s around a campfire or at the dinner table – on his knees in the garden or perched in his favorite chair in the living room surrounded by family – Roy can weave a tale that captivates anyone within earshot. Shantelle learned how to spin a yarn at Papaw’s knee – a skill that has come in handy throughout her career. Storytelling is, after all, the essence of great advertising.

Today, the values Frances and Roy live by are the core values of Frances Roy, the agency that bears their name.
OUR GUIDING PRINCIPLES

If you share them, we want to work with you.

FAMILY FIRST
DO MORE WITH LESS
DON'T BE AFRAID TO TAKE CHANCES
HARD WORK IS THE BEST WORK
NEVER SETTLE FOR LESS THAN YOUR BEST
GIVE GENEROUSLY
WORK WITH US 
OUR BRAND

About Our Logo

The Frances Roy logo was inspired by Frances Warner’s own handwriting. It harkens back to a time when communication was personal. When people cared about building relationships. When they made time to express their ideas, and they chose their words carefully because those words were a reflection of who they were and what they stood for. Our commitment to our clients is a personalized relationship yielding personalized results, every step of the way.
MEET THE TEAM

We are diverse in thought, background, education, and experience.

Meet Shantelle Dedicke

Shantelle P. Dedicke

President & CCO

Meet Hillaree Durso

Hillaree Durso

Senior Director of Content & Marketing

Meet Janae Erickson

Janae Erickson

Art Director

Meet Kelsey Doar

Kelsey Doar

Marketing Manager

Meet Jodie Warner

Jodie Warner

Research Coordinator

Meet Gregory Dedicke

Gregory Dedicke

Digital Marketing Specialist

Meet Kayla Koger

Kayla Koger

Design & Content Coordinator

Meet Nicole Malley

Nicole Malley

Events & Content Coordinator
ACCOLADES

Awards & Achievements

2020
Florida Public Relations Association Image Awards

Communicator of the Year For-Profit Business

2018
Florida Public Relations Association Image Awards
Award of Distinction

24 Hours of Creativity for Change Event
Public Relations Programs & Community Relations

2018
Florida Public Relations Association Image Awards
Judges’ Award

24 Hours of Creativity for Change Event
Public Relations Programs & Community Relations

2019
Chairman's Sterling Award
Mattie Kelly Arts Foundation Honors

Frances Roy Agency for their commitment, purpose, spirit, and vision to the arts

 

2020
Gold ADDY Award

J.Leon Gallery + Studio Branding
Logo Design

2020
Gold ADDY Award

Destin Commons Airport Advertising
Public Transit Ad, Interior

2020
Gold ADDY Award

Newman-Dailey Brand Photography
Color Campaign

2020
Silver ADDY Award

Frances Roy Enneagram Booklet
Self Promotion Brand Elements

SEE OUR WORK 
SAY HELLO.
850.684.2045
[email protected]
VISIT.
155 S John Sims PKWY
Valparaiso, FL 32580
CONNECT.
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 © 2021 Frances Roy Agency 
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