In celebration of our 100th Hello Frances episode, we compiled the very best quotes from each of the 99 episodes. Interviews with entrepreneurs, curious creatives, artists, our team, and more is what made Hello Frances what it is today. Take a look at these 99 quotes from 99 amazing episodes, we know you’ll love them. 

1. You just have to start and not be so afraid to launch. It is scary and it should be a little scary, but it doesn’t have to be perfect, it doesn't have to be extremely orchestrated and well thought out. Let’s just get into it. Let’s just start it and see what happens. It’s going to evolve. It’s going to change. -Shantelle Dedicke, Episode 1 “Welcome to Our Podcast”

2. Culture is everything. What we “say” means nothing if we do not know who we are, what we stand for, and who is important to us. FRA Guiding Principles are the framework for our culture. When we say Family is FIRST; we mean it. When we communicate our values for placing hard work over the glorification of “busy”; we prove it.  -Shantelle Dedicke, Episode 2 “Culture is Everything”

3. If you want to see positive change in your community, sometimes you're going to have to put your shoes on and go figure out how to do it. -Shantelle Dedicke, Episode 3 “Culture is Everything- Give Generously”

4. When you are really passionate about something and you feel the thrill and it's a challenge and you really work hard on something, you take things to a higher level. You push the envelope. -Darren Rudloff, Episode 4 “Culture is Everything- Hard Work is the Best Work”

5. If you are uncomfortable it means you are pushing yourself to the next level. It doesn't make the feeling any less bad, but at least it lets you know that it is going to pay off. -Kimberly Cadena, Episode 5 “Culture is Everything- Don’t be Afraid to Take Chances”

6. I think we do a good job of practicing taking care of ourselves. Even from a personal standpoint, which then turns around and allows us to be 110% for all of our client work and the team. -Hillaree Durso, Episode 6 “Culture is Everything- Do More with Less”

7. It’s about constantly giving your team support through their achievements, but also talking about and being okay with failures. -Heather Ruiz, Episode 7 “Culture is Everything- Never Settle for Anything Less Than Your Best”

8. The best time to do anything is yesterday because tomorrow is not guaranteed and today is almost over -Ken Sheyka, Episode 8 “Building an Organic Community”

9. I do think it takes a certain kind of person to be able to work remotely. You have to like it. You have to be okay with being alone a lot of the time. You have to have self-discipline. -Kelsey Doar, Episode 9 “Working Remotely”

10. Someone may have strong soft skills, but are those the things that are necessarily recognized? Did someone notice that? But you've really helped develop that, validation comes from yourself -Hillaree Durso, Episode 10 “The Importance of Soft Skills”

11. All of us will be different and we will look different and our thought processes will be a little different from each other. Is it going to be smooth sailing? Probably not. But, smooth sailing does not create innovation -Shantelle Dedicke, Episode 11 “Diversity is Our Strength”

12. Branding is the why, and marketing is the how. Branding is long-term, and marketing is short-term. Branding is macro, and marketing is micro. Branding defines your trajectory, and marketing defines your tactics. -Shantelle Dedicke, Episode 12 “Branding vs. Marketing”

13. You can have a great product. You can have a great idea or a great thing, but if you can't tell it, it's going to “die on the vine” as we say in the food business. -Andrew DeMartin, Episode 13 “Podcasts are the Future of Storytelling”

14. Decide who your target audience is going to be - a lot of the naysayers can be from outside your target audience. So then does it matter? -Gregory Dedicke, Episode 14 “Naysayers”

15. The important thing about having a business, starting a business, having a team, and leading a team is taking some time off. It’s about knowing when we all need a break/ We push really hard, and yesterday was a really good example of that and now we are trying to finish strong so that we can take some time off. -Shantelle Dedicke, Episode 15 “Creativity for a Change”

16. I predict that podcasts are the most important pieces of content we can create and that's going to carry through 2020. -Shantelle Dedicke, Episode 16 “2020 Predictions”

17. If you see it, own it. If there’s a hole, if there's a gap, if there's a need that you can fulfill and you have the resources or the gifts and talents to do that...you are pretty much obligated to pick it up and do it. -Michelle Terry, Episode 17 “Launching Community Initiatives with Michelle Terry”

18. There’s a difference between motivation and commitment. Motivation is something that we need. We need to be motivated. We feel like we need it. Commitment is making a plan and saying…”Even when I lack the motivation, I am going to show up.” -Shantelle Dedicke, Episode 18 “Lacking the Motivation... What Now?”

19. When it comes to being a videographer you really need to be a writer. You need to be an editor. You need to do multiple things to be successful at it. -Shane Reynolds, Episode 19 “The Power of Video with Shane Reynolds”

20. When it comes down to the pillar of our arts education initiatives...the Mattie Kelly Arts Foundation is my ministry. I really feel that things aligned and this is where my calling was. -Marcia Hull, Episode 20 “Life is a Collaboration”

21. Never be afraid to experiment. Don't be afraid to break the rules. I know there is a certain set of rules but you can apply that to anything in life but once you learn the rules.. It's fun to break them. -Romona Robbins, Episode 21 “Creative Capture with Romona Robbins” 

22. (On the naming of her new business - Level10) The double meaning is for hairstylists, it's the brightest of all the blondes, but if you are a guest that comes into level 10, then we hope that you see that it's a level 10 experience… that 10 out of 10. -Sara Pestella, Episode 22 “Styling a Start Up with Sara Pestella”

23. Any time you bring someone new in, you have to adjust a little bit to the new dynamic. -Gregory Dedicke, Episode 23 “Unpacking Myers Briggs Personality Types”

24. So I think one thing as a communicator that we should all do more of is actively listen to situations and position ourselves to better advise and counsel. -Stephanie Pettis, Episode 24 “Continuing Education with Stephanie Pettis”

25. What I’ve learned the most is that we do not have to fit into any box. We can be constantly learning and ensuring that we are evolving as a business and that we are reaching out for new ideas. -Shantelle Dedicke, Episode 25 “Startup Culture”

26. Art takes on a life of its own long after the artist is gone. Not only are there no mistakes in art (Which of course we all know that preaching mantra), but there are also no mistakes in how you interpret art. -Wendy Rodrigue, Episode 26 “Unleashing Creativity with Wendy Rodrigue”

27. People would argue the free analysis thing is a hook to get people. I would think that it brings a lower quality of a client. That is something that I've worked for from the very beginning is that I don't want to scrape the bottom. I want to try to pull in that upper echelon. -Jonathan Jernigan, Episode 27 “Working a Website”

28. I think it's been hard for me to fully jump in with two feet to creative mode because the back of my head is still a little bit of panic and a little bit of “What if? What’s going to happen?” -Cali Hlavac, Episode 28 “Virtual Cocktail Hour” 

29, The pandemic has forced companies and marketing departments to really think in a more contemporary way of, “How do you engage people in a digital space versus face to face?” -Shawn Tomasello, Episode 29 “Virtual Cocktail Hour Part 2”

30. I have millions of ideas all the time which I think is a good problem to have because I have friends that don't have a lot of ideas. Everyone has their superpowers. I believe there are many things I'm not, and I don't try and do them all like some people do. I think it kind of hurts a little bit. I like to surround myself with everybody who's got a superpower and then we work as a team. -Sean Murphy, Episode 30 “The Rad World of Sean Murphy” 

31. If you keep your mind going, it keeps your mind sharper. -Frances Warner, Episode 31 “Life Hacks From THE Frances” 

32. The difference is patients over profits and when you do it right, the profits will come. Just like we need food every day, we need healthcare every day. -Zulma Berenice, Episode 32 “Staying Healthy with Zulma Berenice”

33. I just enjoy the creative journey. There are all of these different stops along the journey and I'm just always uncovering what’s next and can't wait to see what I stumble upon just by opening the door. -Maxine Bern, Episode 33 “Enjoying the Creative Journey with Maxine Bern” 

34. Be in touch with your people as much as you can. Don’t sit around and wait for someone to call you. Make an effort and call them. -Shantelle Dedicke, Episode 34 “Q&A with THE Frances”

35. Our team is already abnormal. Abnormal is our normal.  -Shantelle Dedicke, Episode 35 “Managing Workflow with the FRA Team” 

36. My passion is to promote business. Yes, I'm a publisher. Yes, I'm a writer. Yes there are so many other things, but I found sometimes it takes you a while to really, really, really discover what your passion is. -Lori Leath Smith, Episode 36 “Publishing Your Passion”

37. It's been a learning process for me as an Enneagram 2 because on the positive end, I love being involved with people. I love being on a team and being relational and giving to people, but on the negative end, it's really easy as a 2 to either let yourself be taken advantage of or have unhealthy expectations of other people -Meredith Freeman, Episode 37 “Enneagram Types with the FRA Team”

38. I've really been moving away from, “Okay I need to schedule every single minute of my day” to “I need to really listen to myself, tap into my intuition and manage my energy.” -Shantelle Dedicke, Episode 38 “Work/Life Balance” 

39. I think it's really cool that we have all these different strengths. I feel like everyone is missing something but with all of us together, it brings it all together as a team and I think it helps us work through meetings and strategize really well. -Kayla Koger, Episode 39 “Enneagram Wings with the FRA team”

40. Being comfortable in anything doesn't allow you to grow. You've got to stretch out of your box if you wanna grow. Otherwise,.you keep doing the same thing and expect different results. It's the definition of crazy, right? -Gail Pelto, Episode 40 “Build a Network with Gail Pelto”

41. Dogs have such a special place in my heart. The bond with dogs is so important and using kind methods for training helps preserve their personality. -Nancy Bown, Episode 41 “Meet Dog-Harmony with Nancy Bown”

42. It's the consistency that gets you through. It's the consistency that puts you over your competitors. Showing up, doing the work, and being your own champion. -Shantelle Dedicke, Episode 42 “4 Lessons in 4 Years”

43. If you're looking for or seeking a creative outlet don't look online. Go out into the world. Go to a museum. Try new foods. Something you haven't tried before. Travel even if it's not very far -Shantelle Dedicke, Episode 43 “Embracing Creative Enlightenment” 

44. When you're in a competitive program or a competitive thing at school everyone is like “Oh I wanna work for yahoo.” Those internships are probably really valuable, but you might not necessarily get that awesome one on one attention or that hands-on, every single day feel. I feel like it's so much more valuable here at FRA. I get to sit down and have conversations with people and I don't feel lost in the shuffle... I feel very much seen and involved. -Meredith Freeman, Episode 44 “Landing an Internship with Meredith Freeman” 

45. Do the things that you don't wanna do first. I don't like to let things linger and sometimes I'll read an email and mark it unread and revisit it and I notice that I'm procrastinating a little bit. So I need to hold my feet to the fire and finish that task. -Shantelle Dedicke, Episode 45 “Work Smarter. Work Harder”  

46. You always need a mentor. Mentors play different roles in your life and in your career as you move on. The way to think about finding the right mentor is largely observing behavior that you want to emulate. You have to decide where you want to go and then survey your environment. -Shawn Tomasello, Episode 46 “Mentoring with Shawn Tomasello”

47. Recognize that control is a bit of an illusion. The only thing that I can control is myself, and my reaction to what is going on around me. Right now I'm working on this transition of understanding that this lack of control actually opens a lot of doors for me mentally, professionally, personally.. -Shantelle Dedicke, Episode 47 “Navigating Life Transition and Challenges” 

48. You may believe that business is not personal. I certainly do not believe that. Everything should begin by being personal. -Shantelle Dedicke, Episode 48 “Business Development During a Pandemic” 

49. Yes, there might be a certain degree of luck but you don't even give luck a chance if you don't work hard and you don't put yourself in an arena to accept new opportunities for new doors to open for you. -Shantelle Dedicke, Episode 49 “Battling Imposter Syndrome”

50. Five days out of the week I would have three or four face-to-face meetings a day. Now, I can accomplish more and do more. I have time to brainstorm and think of new ideas. -Shantelle Dedicke, Episode 50 “Do More, Meet Less”  

51. Really thinking about your audience also helps you become a better writer. What does your audience want to listen to? What do they want to absorb? - Shantelle Dedicke, Episode 51 “Be A Better Writer”

52. I love when I present an idea and it snows balls into something I never thought it could be just by other peoples input or other peoples aspects of what they want that project to look like -Rinn Garlanger, Episode 52 “Enneagram Type 1”

53. I like to feel like I am a support person or a support team, and it's not just to one division of the team or to one part of it, its to everyone -Jodie Warner, Episode 53 “Enneagram Type 2”  

54. I just have a joy for advertising and graphic design. I don't care how much it makes, as long as I'm happy that's all that matters. -Kayla Koger, Episode 54 “Enneagram Type 3”

55. I absolutely was an outcast growing up. I was completely made fun of as a kid and was definitely bullied a lot for what I did but art was always sort of my refuge from all of that. The art room was my haven to get away from that so it always ended up working. I always ran to that as a safe haven so that's how i developed this MO of expressing myself through my work -Jason Lindblad, Episode 55 “Enneagram Type 4” 

56. Nothing kills motivation faster than saying “I told you so.” Trust and allow room for curiosity, and being able to at least ask why. If you ask important questions and you have people willing to answer those questions it gives you a better sense of what you're doing rather than just collecting a paycheck -Gregory Dedicke, Episode 56 “Enneagram Type 5” 

57. If you are a type 6, you battle fear and anxiety on a daily basis. Don't let your fear define you, because I'm at a very defining point in my life where growth is happening and being outside your comfort zone is not comfortable for type 6s. But, the best things can happen when you get outside your comfort zone and face your fear so move toward your fear as much as possible -Hillaree Durso, Episode 57 “Enneagram Type 6” 

58. I think it is very fitting for a type 7 to be in a marketing environment because if you're in the right seat and the right place, it really is a gear for motivation. -Shantelle Dedicke, Episode 58 “Enneagram Type 7” 

59. It absolutely motivates me to motivate other people. Everyone has motivation, you just gotta find out what it is. Everyone thinks that money motivates, it could be family, it could be other things. You gotta figure out what it is. -Roy Warner, Episode 59 “Enneagram Type 8” 

60. I'm always putting other people before me, and if you're not careful, it leads to everybody else's happiness except your own. It's learning that where I wanna eat matters and I'm allowed to say that to someone and say that no, I really didn't want Mexican, I want Chinese or whatever the case may be. If you take that small example and apply it over the course of your life that's how nines lose their identity because for their entire life they've always said “Sure whatever you wanna do.” -Cali Hlavac, Episode 60 “Enneagram Type 9” 

61. I like to say there is always a silver lining and sometimes you just need a new perspective to find it. -Tracy Louthain. Episode 61 “Change One Thing with Tracy Louthain” 

62. My Ted Talk is really about grief and trauma and an example of how to move on from that. My story of how to move on from that and the journey that I took. When I was younger I had a family member who passed away and kind of throughout my life it impacted me in a way that I didn't really realize or understand until i got a little bit older of course and i was able to find fire dancing and find that as a way to move on and just keep moving forward with life and not in a way that it was that it hindered me but in a way that really set me free -Danielle Torley, Episode 62 “Danielle Torley- Destin Local, TED Talk Speaker & Fire Dancer” 

63. I feel so humble because when I go to Liberia I feel like I'm just on top of the world when I see these kids so excited when they hear they're gonna be in a new school building for the next semester. -Zhalman Harris, Episode 63 “Answering Your Creative Calling with Zhalman Harris”

64. If you really want to make an impact with kids - its that disguised learning or fun with a purpose where we are doing activities with high yield activities. The kids are learning and have no idea they are learning and having fun doing it -Shervin Rassa, Episode 64 “Shervin Rassa with the Boys & Girls Clubs of the Emerald Coast”

65. Do you have a creative block? Try something that is just uncharacteristic or maybe something you've always wanted to try but don't be too attached to the results. You don't have to post out everything you're doing, you can if you want to - if  that really helps you to get that positive reinforcement but if it causes more anxiety then it's going to be counterproductive to your creative practice -Melanie Moore, Episode 65 “Overcoming Creative Ruts with Melanie Moore”

66. Having this support system is probably one of the main reasons i was able to take my business even this far because again it was a lot harder than i anticipated in a lot of ways. -Erin Sharkey, Episode 66 “Interview with Erin Sharkey and her $100 Startup (City and Clay)” 

67. (On the pandemic) All businesses need help right now. We are all at risk whether a nonprofit or a large business we all need help, we're all at risk. -Shantelle Dedicke, Episode 67 “Frances Roy Team on 24 Hours of Creativity for Change” 

68. One prediction for my team, I predict that my team will continue to be deliberate and agile and hardworking and innovative, and creative in the face of challenge or change. I’ve seen them display this really strong and activated way this year and for me, that's the biggest lesson - setting an expectation on my team's performance really limits them. They will exceed my expectations if given the opportunity or the expectations of anyone else given the opportunity and so without those limits, we will be able to do more, create more, try more, learn more, and listen more in this year -Shantelle Dedicke, Episode 68 “2021 Predictions? I Think Not.”

69. I had to get over that fear of failure. You will fail but learn from it every single time and just make yourself better. -Casey Kearney, Episode 69 “Creative Confidence with Casey Kearney”

70. So that is really the impetus for me taking over the foundation not only to keep the legacy that Marcia built with her 22 years of incredible leadership but also to combine forces and create what will be the umbrella organization that will take the cultural campus, if you will, to the next level. -Demetrius Fuller, Episode 70 “Creative New Vision with Demetrius Fuller”

71. What’s really cool about our team is our ability to be agile and try new things which is what we're out here doing today. -Shantelle Dedicke, Episode 71 “Content Play, Clubhouse, and After the Hello”

72. Personally, Clubhouse is something that I feel like if I’m there I need to be engaged. Where the difference between that and a podcast is I can be more passive in my listening. I listen to podcasts very passively. Whereas, I listen to Clubhouse with intention. I'm either wanting to bring value or I want to spend my time there writing something down.  -Shantelle Dedicke, Episode 72 “The Clubhouse Conversation, Part 2” 

73. A young communications professional new to communicating on behalf of brands and on behalf of myself and self-advocating into these spaces, I learned a lot about how to be transparent and how to balance using your voice well. -Meredith Freeman, Episode 73 “Turning the Tables on Trust with Guest Host Meredith Freeman”

74. We begin every client relationship or a project with strategy because we firmly believe that strategy dictates the design, the digital, and the media elements that are going to be required for you to meet your objectives -Shantelle Dedicke, Episode 74 “Start with Strategy, Part 1 of Frances Roy Service Series” 

75. One of my questions that I ask anytime that I do logo IS “why did you start this business? What are the three major things that drive you to where you're at and what you're doing?” and from there then you can get into the nitty-gritty of the “tell me three words that you like, that describe your style?” and then you get into the colors and the fonts and I feel like all of those are secondary until you have that full-on conversation. -Rinn Garlanger, Episode 75 “Deliberate Design with FRA” 

76. Creative burnout is really real so when the pandemic happened it spun our wheels in a different way and caused us re-strategize the way we think digitally. -Kayla Koger, Episode 76 “Everything Digital with FRA”

77. PR is constantly changing because the way that we consume media is constantly changing. -Alicia Perez, Episode 77 “Navigating Media with FRA”

78. My life is not an Instagram profile. My life is a real freaking life. I have good days and I have bad days. I have successful weeks and I have crappy weeks. -Shantelle Dedicke, Episode 78 “It’s 10:59 p.m, and I’m Burnt Out!”

79. Honestly, it's not about necessarily having the perfect idea the first time, it's about getting it right. So I wanna explore and maybe there are some elements from my first idea, maybe the first idea is the worst, but it doesn't necessarily see the light of day. I have to be brave, and art is about being brave and showing yourself and I really enjoy even getting out my bad ideas and being inspired by everything out there. -Janae Erickson, Episode 79 “Finding Inspiration as a Designer”  

80. Everyone gets to have a voice regardless of their background or their skillset or their socioeconomic background. Great work comes out of listening to people's voices and ideas and the more diverse and rich mash ups of different cultures in a team, the better the work is going to be. It just stands to reason, you're going to be more representative of the world at large if you bring in different viewpoints. -Steve Pacheco, Episode 80 “Steve Pacheco, American Advertising Federation CEO”  

81. It really comes down to desire and motivation and support, of course. I had the support and I knew that everything was coming together, the stars were aligning and this was the one shot I had. -Rich Torley, Episode 81 “Mental Perseverance with Ultramarathon Runner, Rich Torley”

82. If you've got support in doing something new, you don't feel like an imposter. You feel like a creator. You feel like a magician. You're creating something new in your life. But if you don't have that support, that's where that self-doubt comes in. So what I always tell my clients who are entrepreneurs is “find yourself a new posey, a new pride to support you exactly where you're at. And then send your old pride and compassion until they catch up. And they will catch up. Or they won't and that's okay too. We are not meant to keep the same friends we have in childhood all the way through our lives. Although sometimes that happens and it's wonderful. It doesn't happen all the time. -Terri Fedonczak, Episode 82 “Create More Time with Terri Fedonczak” 

83. (On the Enneagram in the Workplace) Use it as a development tool for ourselves to see yourself grow and change but also to use it as a way to improve employment engagement, a way to improve communication skills, a way to actually get the work done and the mission of your organization done. It’s so much more powerful than just “this is really fun.” That’s okay and it is fun but that is just the tip of the iceberg of the power of using the enneagram in the workplace. -Jenn Whitmer, Episode 83 “Enneagram Talk with Jenn Whitmer” 

84. Are we perfect? No. Are we gonna get there? We're gonna strive for perfection. We're gonna go after this because I believe that's the best thing at the end of the day. -Tim Murphy, Episode 84 “Strive for Perfection but Make it Fun with Tim Murphy” 

85. It does take a lot of time to put forth the effort for him to be creative or anyone to be creative and some of that means when you get off work and your husband is working on a canvas and maybe you want to watch Netflix but because I understand what it's like to take advantage of when you're in that creative mode, you have to go. -Danica Phillips, Episode 85 “Creative Coupons are the New Power Couple with Reggie and Danica Phillips” 

86. Reading builds our language. It strengthens our neurology. It provides us a foundation of cognitive function and it's so incredibly important -Shantelle Dedicke, “R.W.L. Mini-Series - “R” is for Reading”

87. Youtube has opened up my world to understand there are so many different types of intelligent, intuitive, and creative, and amazing people.. -Shantelle Dedicke, Episode 87 “R.W.L. Mini-Series - “W” is for Watching”

88. Creativity is found in so many different ways and forms. In order to harness our creativity, we heighten our exposures and absorb as much as we can. That is why it is important to us to share our R.W.L. 's with you and to encourage you to share yours with us. -Shantelle Dedicke, Episode 88 “R.W.L. Mini-Series - “L” is for Learning”

89. I feel like we're writing a new textbook AND our generation is really writing new rules for what it looks like to thrive in the workplace, what it looks like to be engaged in society. -Meredith Freeman, Episode 89 “Generation Z”

90. We ask for what we want. We try to set boundaries. And that's just foreign in the workplace before millennials came along. So they're like “Oh this is so entitled. They think they can get x,y,z but it's really just being flexible and bringing new ideas. -Kelsey Doar, Episode 90 “Millennials”

91. I feel so lucky to be the age that I am because I'm looking towards the day where I can retire and I'm almost there. These young kids, I see the competition out there for them. If I went to photo school and learned a trade and got out and worked hard enough, I could do this job and I would more than likely be successful. Now, everyone is on the same playing field. There are a gazillion people out for the same sh** and that's gotta be very difficult. And everyone's looking at everybody's sh** on Instagram and Tiktok. It can't be easy. -Sean Murphy, Episode 91 “Generation X” 

92. (On one word to describe her generation) Goal-oriented. We were born knowing that you achieve something. So we became goal-oriented. We were raised by folks from the depression, who worked hard. So I think there was a work ethic there. But, I think go-getters or goal setters is big and I think it's missed in the more recent generations. -Gail Pelto, Episode 92 “Baby Boomers”   

93. I can have all the time in the world, if I don't have the energy I'm not going to do it. And I have very little time, but if I have the energy and the focus, I'm going to make it happen. -Shantelle Dedicke, Episode 93 “5 Lessons in 5 Years”

94. (On the evolution of Frances Roy) We haven't been like “oh we're just a traditional marketing agency or just a digital marketing agency.” We really see the needs of our clients and then offer that to the best of our ability. -Kelsey Doar, Episode 94 “Cheers to 5 Years!”

95. The heart of our culture here and our identity is that we provide education and experiences for people to be empowered to help out. Just help out. Just be of service in your community. -Alison McDowell, Episode 95 “All Hands on Deck”

96. If you ask a question, you're doing science. It's that curiosity. If you find something that you're curious about then that will move you to a different place. That will ignite your willingness to be open to learning something. And that will bring wonder. -Diane Fraser, Episode 96 “Discovering Wonder with Diane Fraser and the Emerald Coast Science Center”

97. A lot of people will tend to ignore both positive and negative reviews and it's so important to, again, add that personal touch and give responses to both really great reviews and negative reviews. And just respond in the best way possible because it shows that you are human and that shows that your business cares. -Hillaree Durso, Episode 97 “Getting Through Customer Reviews”

98. Communication can really be the one factor in your event that could make it super successful or it could completely turn out to be a disaster. Over-communication is not a thing in the events world. -Anna Dedicke, Episode 98 “Event Planning” 

99. I have the ability, right now, to start fresh with three new perspective individuals on our team. How the structure and the culture are introduced to them is really going to determine the productivity and the efficiency that we are able to accomplish together. -Shantelle Dedicke, Episode 99 “Bring Your Best and Join Our Team!”