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ABOUT THE PODCAST

Hello Frances.

Welcome to Hello Frances, the podcast for curious creatives, emerging entrepreneurs, and business owners seeking knowledge, purpose, and community.

Each month, we bring you two fresh episodes that spark ideas and foster connections as we explore the creative journey. With candid conversations featuring guests, friends, and mentors, you’ll gain diverse insights and inspiration to fuel your best work. Every episode is refreshingly brief—never exceeding 30 minutes—making it the perfect addition to your playlist of favorites.

Join us for meaningful dialogue and actionable ideas. Let’s get started!
June 24, 2024
Spin Sucks: Gini Dietrich, Creator of the PESO Model
Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by Gini Dietrich, Founder of Spin Sucks, creator of the acclaimed PESO Model. They delve into the creation of the PESO Model, how this framework shapes effective public relations strategies, how it empowers agencies to demo...
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June 10, 2024
Community Connections: Inside The Scout Guide with Heidi and Peyton
Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by Heidi and Peyton from the Scout Guide 30A & Destin. They discuss the upcoming launch of the second volume of their Scout Guide, share insights on how they scout people and businesses, and highlight Frances Roy's invo...
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May 24, 2024
Operation Innovation: Military Roots and Creative Routes
Frances Roy
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke is joined by past and present members of the Frances Roy team to discuss the profound influence of military family life on their creative passions. This episode also features a special guest, Mrs. Lee, an esteemed elem...
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May 13, 2024
Pink Pony Creative with Kristy Campbell
Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by our Digital Media Specialist, Nicole Malley, to interview Kristy Campbell from Pink Pony Creative. Kristy explains how she began her design agency, how creatives can use AI in meaningful ways, and much more! Have questio...
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April 22, 2024
Insights from Creative South Conference 2024
Frances Roy
This week on the Hello Frances Podcast, our Art Director Janae Erickson, and Digital Media Specialist Nicole Malley take over the microphone to discuss their takeaways from the Creative South Conference in Columbus, Georgia. They share quotes from engaging speakers, their favorite things about Colum...
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April 8, 2024
Day to Day: 8 Years with Frances Roy
Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke takes us behind the scenes in honor of her 8th work anniversary and the 8-year birthday of Frances Roy. Join Shantelle as she unveils a glimpse into her life, sharing personal and professional aspects of her daily routines. Gain a un...
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March 25, 2024
Take Back Your Time
Frances Roy
This week on the Hello Frances Podcast, our host, Shantelle Dedicke, reflects on the importance of making time for meaningful work. In a world where it’s all too easy to get lost in the hustle and bustle, she emphasizes the significance of carving out time and delegating tasks that align with othe...
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March 11, 2024
Surviving the Social Silence: Life Beyond Facebook & Instagram
Frances Roy
This week on the Hello Frances Podcast, our host, Shantelle Dedicke is joined by Frances Roy Agency Senior Director of Content & Marketing, Hillaree Somerville to discuss the importance of diversifying your marketing efforts across various platforms. They delve into the recent Facebook and Insta...
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February 26, 2024
Isn’t It ALL Seasonal?
Frances Roy
This week on the Hello Frances Podcast, our host, Shantelle Dedicke shares a fresh perspective on seasonal marketing. She urges you to look at everything you’ve created since the beginning of this year and ask, are you achieving your desired impact, or is it time for a reevaluation? Have questions...
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February 13, 2024
Love Your Marketing Strategy
Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke talks about one of her favorite topics: Marketing Strategy. She explains the things you need to take into consideration when creating a marketing strategy, ways you can implement one in the digital age, and much more! Have questions ...
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