THOUGHTS

July 9, 2021
Summer Reading List with Diane Fraser

Summertime and livin' is easy. It's the perfect time to grab a cold beverage, find a sunny or shaded spot, and immerse yourself in a great book. Our guest this week on the Hello Frances podcast, Diane Fraser with the Emerald Coast Science Center, compiled a list of Summer must-reads, and let's say our team […]

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July 6, 2021
All Hands on Deck

On this week’s Hello Frances episode, Shantelle welcomes guest and friend, Director of the Choctawhatchee Basin Alliance, Alison McDowell. In this episode, Shantelle and Alison discuss the CBA’s partnership with Walton County for the “All Hands on Deck” campaign. Anyone can have a “hand” in helping sustain and maintain our environment, you just need to […]

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July 6, 2021
Tips for Video Editing

Video continues to dominate content marketing, and we don't see this trend fading any time soon. According to Forbes, more than 500 million hours of video are consumed online every day. Video has quickly become consumers' favorite way of absorbing content, so your organization must be creating a video to reach your target audience with […]

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June 29, 2021
A Tribute to Great Leadership

Leader > Boss. Our team at Frances Roy are some of the lucky few that continue to experience growth, collaboration, and inspiration through great leadership. Take a read through each team member's special moments and their time under the leadership of our President and CCO, Shantelle Dedicke. Hillaree "Over the last five years, I've experienced […]

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June 28, 2021
Cheers to 5 Years!

Cliff Notes  Our Frances Roy team members join Shantelle on the microphone this week to reminisce and celebrate 5 years of FRA! The team shares their favorite and earliest memories with the organization, what they consider to be their biggest accomplishments over the years, the biggest challenges, and how the agency has evolved. We think […]

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June 22, 2021
What 5 Years In Business Has Taught Us

We are in awe that we are officially celebrating five years in business! It feels like forever and yesterday at the same time. Below we share a few lessons we learned throughout our tenure to help you with your entrepreneurial journey.  1. Dream big, but implement bigger.  We all should dream big, but implementation is […]

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June 21, 2021
5 Lessons in 5 Years

Cliff Notes Shantelle vulnerably shares her experience through her entrepreneurial journey thus far. Frances Roy Agency is soon celebrating five years in business, and to honor the milestone, Shantelle discusses 5 of the biggest lessons she’s learned along the way. Some are snippets you’ve heard us say time and time before on the podcast, and […]

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June 15, 2021
Top 5 Tips for Marketing to Baby Boomers

In one of our recent Hello Frances Podcast episodes, guests from the Baby Boomer generation discussed their age group stereotypes, preferred communication methods, how they differ from other eras, and more. Although this episode gives insight into their generation, we’re taking it a step further today by using their discussion and research to help you […]

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June 14, 2021
Baby Boomers

Meet the Guests   We conclude our generation podcast series with baby boomers as our guests. Those that are between 55-73 years of age fall into this category and are stereotypically known for being workaholics, slow to adapt to technological advances, and resistant to change. Our guests Lori Leath Smith, publisher and editor of Life Media, […]

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June 8, 2021
Top 5 Tips for Marketing to Generation X

In one of our recent Hello Frances Podcast episodes, guests from Generation X discussed their age group stereotypes, preferred communication methods, how they differ from other eras, and more. Although this episode gives insight into their generation, we’re taking it a step further today by using their discussion and research to help you effectively market […]

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