Thoughts

Hillaree Durso is the content extraordinaire (a.k.a. Content Director) for the Frances Roy team. She has a Bachelor's Degree in Communication Arts, majoring in Public Relations. She met Shantelle while interning at the Okaloosa County CVB during her last semester of college. We like to call this fat...

We are launching a new blog series featuring some of our team members who work diligently to bring clients' dreams to life every single day. First up is our Art Director Janae Erickson. Janae graduated from the University of Central Florida with a Bachelor of Fine Arts and a focus on Animation. (We...

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You may have read that we recently launched a new initiative — Emerging Creatives. We’re on a bold mission to help 18-24 year old creatives thrive in our community. We want to see your skills and capabilities honed to their fullest potential, and ultimately, we want you to recognize how your as...

Here at Frances Roy, we seek motivation and inspiration through books, movies, podcasts, music, magazines, blogs, and so forth. Creativity presents itself in many forms and we harness that creativity through these exposures. By sharing our team RWL’s with you, we hope to extend this inspiration an...

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We’ve recently been inspired by an event one of our wonderful clients hosted - Adventures in Mindfulness at Oglebay Resort. Cory Muscara, a mindfulness expert, headlined the retreat, which aimed to “make happiness easier for more people by blending eastern wisdom with western science in a way th...

It’s a dilemma faced by small and large businesses alike: which marketing strategies should we implement to best reach our customers? We are using marketing as a blanket term for any tactic that will get your products or services in front of your target audiences, including (but not limited to): p...

Have you ever ~mindlessly~ scrolled through your social feeds and stumbled across something so shocking, so unbelievable, that it’s memorable in the worst way? We’re not referring to the political post your uncle twice removed decided to share (and didn’t Snopes first). We’re talking fonts�...

We at France Roy are obsessed with the Meyers-Briggs Type Indicator. If you haven’t taken time to learn your personality type (there are 16 to choose from, and they’re usually scarily accurate), we would encourage you to stop here and take the assessment. The official personality test includes a...