THOUGHTS

December 9, 2019
Podcasts are the Future of Storytelling

Meet the Guest  Director of Sales, entrepreneur and podcast host Andrew DeMartin (also known as “Jackie”) joins Shantelle on the microphone this week to talk about his journey to the Emerald Coast. Jackie spent most of his career as a firefighter in New York, but took a new path to the restaurant world when he […]

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December 2, 2019
Branding vs. Marketing

Meet the Guest  This week, Shantelle is solo on the mic! Frances Roy President and Chief Creative Officer and host of the Hello Frances podcast Shantelle Dedicke explains in depth the difference between branding and marketing and why businesses, big or small, need to focus on both. Cliff Notes  Do you know the difference between […]

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November 25, 2019
Diversity is Our Strength

Cliff Notes  In this episode, we share what diversity and inclusion mean to us at the Frances Roy Agency, and how we put it into practice. Simply put, we strive for thought diversity. This is the idea that we seek others who think differently than we do. We strongly believe that intentionally and deliberately seeking […]

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November 18, 2019
The Importance of Soft Skills

Meet the Guest Frances Roy Content Director Hillaree Durso joins Shantelle on the podcast this week to discuss the importance of soft skills. Fueled by creativity, passion, and coffee, Hillaree is the perfect example of a team member with strong soft skills. The tables are turned this week as Hillaree interviews Shantelle on what skills […]

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November 3, 2019
Working Remotely

Meet the Guest  This week our Frances Roy Agency Marketing Manager Kelsey Doar joins Shantelle to talk about her experience working remotely. Kelsey joined the Frances Roy team a few years ago and recently moved to Tokyo, Japan where she continues to be a crucial part of our team. As a military spouse, Kelsey is […]

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October 29, 2019
Building An Organic Community

Meet our Guest  Husband, father, entrepreneur, and owner at Rock Out Climbing Gym Ken Sheyka joins us to discuss how he organically built a climbing community in Destin. When deciding what type of business he wanted to begin, he not only looked for holes in the market but also ensured he was fueling a passion. […]

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October 23, 2019
Culture is Everything – “Never Settle for Less than Your Best” Part 6

Meet Our Guest Heather Ruiz, Senior Director of Marketing and Leasing at the Destin Commons, joins Shantelle this week for a candid talk about never settling for less than your best. As a working mom, a passionate volunteer and an avid athlete, Heather shares her outlook on this Frances Roy guiding principle and how she […]

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October 21, 2019
Culture is Everything - “Do More With Less” Part 5

Meet our guests  Today, our podcast host Shantelle is joined by a few Frances Roy employees - Content Director Hillaree Durso, Art Director Janae Erickson, and Copywriter Gregory Dedicke - to discuss our core value “Do More With Less”. Our team members explain how we live out this guiding principle daily in our work for […]

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October 14, 2019
Culture Is Everything - "Don't Be Afraid to Take Chances" Part 4

Meet our guest  Today, our podcast host Shantelle and guest Kimberly Cadena discuss the importance of taking chances. Kimberly is the president and founder of Creative Hustle, a boutique marketing agency based out of New Orleans, Louisiana. Kimberly has nearly 20 years of experience in the industry where she held positions in both the public […]

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October 7, 2019
Culture is Everything – “Hard Work is the Best Work” Part 3

What happens when our passion and our work collide? In Part 3 of our series on work culture, we are joined by Darren Rudloff, President of VISIT CHEYENNE, the destination marketing organization for Cheyenne, Wyoming and one of Shantelle's personal work mentors. He guides us through what it looks like to "push the envelope" and […]

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